Eastern Canvas Products, as the brand was first known, was established in 1960 by Monte Goldman and produced bags for the armed forces. In 1976 Monte, after persuasion from his son Mark, began producing bags for consumers under the Eastpak name. The brand quickly gained popularity, especially on college and university campuses.
Eastpak has more recently diversified into apparel and accessories whilst keeping backpacks and other bags as its core focus.